SS26 404: Ha Ha Haunting

Hong Kong Fashion Week

If 404: Safety Not Found was a scream about the collective anxieties of the digital age, 
then Spring/Summer 2027 collection, "404: Ha Ha Haunting," is the quiet conversation that unfolds in the aftermath 
- a healing dialogue that emerges in the silence. 

This collection takes the audience on a complete ritualistic narrative journey: from the revelation of wounds, to the confrontation of fear, 
and finally to the moment of release. It speaks to the fears that grew up alongside us - the ones that have quietly settled into every crevice of our daily lives, becoming so intertwined with our breathing that we never realised they could be let go.